Protest The Hero
Some bands have bad luck in certain cities. They get busted, crazed fans come out of the woodwork, or something major breaks or breaks down. For Protest The Hero that place was Salt Lake City. Shows always seemed to get cancelled.
When their van broke down in the Utah desert, causing them to miss a Salt Lake City show, band members started dancing together in a goofily choreographed routine. The performance was filmed by drummer Moe Carlson and posted on YouTube with the title "The Reason We Missed Salt Lake Show."
"We didn't have any beerů so we had no option of getting drunk. So we just danced our brains away," said the group in an interview. "We had three hours to kill and wait for a tow truck in the middle of nowhere so dancing was the obvious option." Was it?
As a result, the Canadian Hardcore band took home the '09 Revolver Golden God award for Best Viral Video.
Protest The Hero felt the award was "kind of embarrassing" and just something they'd done spur of the moment for laughs.
Earlier in their career, Protest The Hero gained notoriety with another video. In the clip for "Heretics And Killers," a track from their '05 debut album, "Kezia," the band played flying monkeys from The Wizard of Oz who worked odd jobs after The Wicked Witch was killed. The video received airplay on MTV2 and FUSE.
Following "Kezia," Protest The Hero released "Fortress" in '08 and "Scurrilous" three years later.
Protest The Hero also garnered attention when they announced that their '13 album would not involve a record company. Rather, the album would be crowdfunded through Indiegogo, an international site where creative people can raise money for film, music, art or charity. Obviously, the group would have greater control but the question was whether they could raise the goal of $125,000. Well, they did that in 30 hours, eventually drawing over $340,000.
Protest The Hero then announced they had recruited Lamb Of God drummer Chris Adler in '13 to replace Carlson, who had decided to go back to school. "With Moe's guidance and approval, we found us a nice match in Chris Adler! Having known Chris for a few years, and he and Moe being drum-buddies, it seemed like a perfect fit," read a Facebook post.
Next, the group issued their fourth album, "Volition," in '13. They raised $200,000 in just a week via an Indiegogo campaign to fund recording sessions for the album.
"'Volition' contains a couple of blazin' bangers we hope some or/most of you will enjoy," said the group in a statement.
While on tour, frontman Rody Walker confirmed that bassist Arif Mirabdolbaghi had left to focus on other projects. Band producer Cameron McLellan, who had performed on several "Volition" tracks, became the touring bassist and remained as an unofficial member.
Still utilizing alternative distribution and marketing efforts, the group's '16 EP, "Pacific Myth," was a subscription-based release of six tracks, one per month, through the online music service Bandcamp. The full EP was available to the general public in November.
2016 Pacific Myth